SEO basics start with understanding the concept. SEO stands for “search engine optimization.” It’s the practice of boosting both the quality and quantity of website traffic and exposure to your brand through non-paid search engine results. SEO Basics: Search Engine Search engines do all this by finding and cataloging all available content on the Internet. …
Keyword research is conducted to use the information people enter into search engines (keywords) for specific purposes, such as search engine optimization (SEO) or general marketing. By conducting keyword research, you can learn which queries to optimize for, how often people use them, how difficult it is to rank for those keywords, and much more. …
Images bring blog posts to life and help the writer convey the article’s context easier. Optimizing images helps in improving your site’s SEO. This article discusses important tips about image SEO. Why Is Image Optimization Important? According to data from Jumpshot from 2018, Google Images is used in over 20% of all U.S. web searches. …
If you’re involved in SEO, you know how crucial it is that your site loads quickly. You should know that fast load times mean satisfied visitors and content search engines. Google Page Speed Insights is a great resource for improving your website’s loading time. It equips you with everything you need to enhance the functionality …
Investing in digital marketing is crucial for businesses that want to attract customers online. Increased organic website traffic, for instance, can be attracted with search engine optimization (SEO). However, search engine optimization is not free, even for small businesses. As a result, it’s common for many companies to look for reasonably priced or even cheap …
The meta description is essential to rank well in search engines. They should increase the number of clicks from search engine results pages. “A page’s meta description tag gives Google a summary of what the page is about,” states Google’s official policy. There is no correlation between meta descriptions and search engine rankings. However, they …
In contrast to popular belief, structured data using the Schema.org notation is not new. Schema.org meets the need for your website to use structured data. Schema.org markup can be applied to any data on your page, including but not limited to contact information, NAP details, and more. Structured data on your page will be more …
Regarding the effect domain names have on search engine optimization, we get a lot of inquiries. Does any connection exist? Should you use product names as part of your domain name? Is there a regional variation in domain names’ ability to influence online behavior? And why register multiple domain names when only one will do? …
Did you know that a professional-looking business video can boost your brand’s visibility? Further, search engines will give more weight to your site if you include a video. Research reports that about 85% of companies are already using video marketing on their website or Youtube. This blog will discuss video SEO services and provide some …
There has been a recent reformation in blog posts using the table of contents. Both benefits are improving the user experience and giving your content an SEO boost to get more exposure on search engines. This is by no means a novel idea. Incorporating this function, Wikipedia has excelled. The question then becomes why no …
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